Have a blog on your own domain - One.com web hosting
A web space at One.com provides the possibility of creating one or more blogs on your own domain. It is easy to use the web space's built-in blog system, which in just a few clicks makes it possible to create a unique blog based on a selection of templates. If you want, you can also choose to manually install one of the popular PHP-based open source blog systems such as Wordpress.
For example, a blog at One.com provides access to the following elements:
- Built-in blog system
- Templates for user-adapted layout
- RSS feeds
- Embedding of film clips and slide shows
Blog is the most widespread term for a "Weblog". The word "weblog" in itself is a combination of "web" and "log". Blogs or "blogging" began as a phenomenon on the Internet back in 1998, but only seriously spread from around 2003 and onwards. A blog can be a whole website in itself or it can be part of a larger website. What especially characterises a blog is the reversed chronological structure where the latest texts are shown at the top. The majority of blogs have a comment function so that others can be heard and contribute with reactions to the content. Currently, there are more than 100 000 000 blogs worldwide.
What should I blog about?
The idea of a blog is that you can share your thoughts with the whole world's 1.6 billion Internet users. In terms of content, there is actually no limit to what you can use a blog for. A glance at the many blogs that are on the Internet can provide an impression of the large variation of topics that exist within the media. Some write about the small and big events of their own daily life in a kind of online diary, while others consistently keep to a specific topic that interests them. This can be everything from gliding to international politics or gourmet cooking. Nothing is too major and nothing is too irrelevant. At One.com you will get all the functions that are needed to have a functional and attractive blog on your own domain. So it's entirely up to you to create the content.
Corporate blogs and commercial blogs
Naturally, the business world has opened its eyes to the business opportunities in using the media as a business-strategic tool. Corporate blogging has become an increasing phenomenon among organisations; in the public sector as well as in the business community. The unique thing about a blog is that it can contribute to a dialogue with clients, consumers and other players who you would otherwise not be in dialogue with through the more traditional web media.
At the same time, private persons have also spotted the possibilities of making the blog itself into a source of income by using marketing agreements, sponsorships and the like.
However, it is not any easy task to turn a blog into a business or perhaps into a living. A large number of visitors are required and you can only get this if you offer a content the target group considers as relevant and of high quality. A source of income, which in many cases can be obvious to try on a blog is Google AdSense.
You can read more about Google AdSense and how to use it here: Google AdSense
Blog search engines and syndication
In order to attract visitors to your blog you can do many different things. One of the first things you should do immediately after you have written your first blog insert, is to register the blog with some of the largest blog search engines.
Technorati is one of the important search engines for blogs and besides searching through the Internet's blogs, Technorati also ranks blogs according to how influential they are. Here - as on Google and on search engines in general - how many and how good incoming links a blog is able to attract plays a significant role. High-quality sites will have greater value attached to them than the smaller serious websites.
Bloglines is another search engine and among other things, gives the users the possibility of making their own preferred lists of blogs and make the lists available to other users.
RSS stands for Really Simple Syndication and is the term for the method that is used to syndicate - i.e. spread the content of a blog out into other websites. All blogs normally have a RSS feed attached, which readers can subscribe to so they automatically receive a message every time a new insert has been written on the blog.
A RSS feed is made up of some text, which is formatted in a special way with a view to being read by search engines - and by human readers in a special programme, a so-called RSS reader.
One.com's product news and web hosting news are examples of RSS feeds: One.com RSS feeds
Social media and blogs
Social media such as Facebook, micro-blogs such as Twitter and services like MySpace and YouTube are characterised by user-generated content and a special way in which to share this content. They are thus part of the generation of software which businessman, Tim O'Reilly has christened Web 2.0.
The social media has won many people's hearts and Facebook has overtaken Google as the website many of us spend the most time on. However, this has not meant that the traditional blog or website has become outmatched. Actually, the situation is that when you already have a blog you can easily affiliate a Twitter account so that all the content you write on the blog is automatically "tweeted". Likewise, photo galleries and other applications on a web space can "communicate" with Twitter, Facebook, LinkedIn, etc. so that you only need to post an entry one place in order for the content to be repeated in many different contexts with ensuing greater effect.
In many ways, the new social media can support and supplement the activities that already represent the presence you, your company or your organisation has on the Internet.
Which blog should I then choose?
At One.com there are many options as far as blogs are concerned. You can choose to create a blog by using the built-in blog system on the web space or you can install your own blog. There are even those people who develop their own blog platform themselves. The advantage of using One.com's blog system is that you have immediate access to a number of attractive design templates. You don't need to think about programming and codes, but can start immediately.
Technically, a blog does not differentiate itself from a CMS (Content Management System), which typically uses a (MySQL) database and a script language (PHP).
Many of our more technically interested clients choose to install a Wordpress blog on their web space in order to have full control of all the technical aspects and to be able to adapt the blog's function and appearance down to the smallest detail. Wordpress and One.com's web space fit well together. Wordpress is a thoroughly tried and tested, free and well-documented blog system and it will often be the most recommendable if you want an open source alternative to One.com's blog which is pre-installed on the web space.
Read more about the official Wordpress Blog page from which you can also download the installation files: Wordpress